Food Network launches the #MakeItSibalicious social media campaign on Monday, inviting fans to submit recipes to appear in Siba’s 2018 series on Food Network.
Running for the month of March the campaign is being promoted across Food Network South Africa and Siba Mtongana’s Facebook, Twitter and Instagram accounts. To enter fans and foodies must send images or short descriptions of dishes they’d like to be made Sibalicious using the hashtag #MakeItSibalicious. The chosen recipes will be remade with a Siba twist and featured in the show.
“I have always hoped to somehow involve fans and audiences in the production of a series, as I have had so many requests for this to happen.” says Siba. “I’m super delighted we are taking this current approach. This is a thoroughly contemporary production with a mix of social media, digital trends, wonderful food and creative ideas that allow me to engage with foodies throughout Africa, without leaving my kitchen!”
Siba’s Table: Sibalicious! will air early 2018 on Food Network DStv Channel 175 with Siba presenting ten tasty half hour episodes, this time with a different and innovative format that encompasses South Africa and beyond.
To take part in #MakeItSibalicious:
MORE ABOUT SIBA
Siba Mtongana is a passionate and dynamic food enthusiast who brings style and charisma to South Africa’s television food scene. She is a multi-award winning Freelance Food Writer, Celebrity TV Chef and Food Judge with an authentic love for her people and the continent of Africa. Siba won a SAFTA in 2013 for best lifestyle and variety show with her previous show, Cooking with Siba, and has over 9 years’ experience in the food and media industry.
Siba’s recently released cookbook, My Table, has become an instant hit. My Table has made history as the best-selling cookbook ever to have been stocked by retail giant, Woolworths SA. Thus far it has sold over 33 percent more copies than any other cookbook Woolworths SA has ever carried.
Siba’s Table debuted in September 2013 airing in over 90 countries across Africa, Europe, Middle East and Asia. Siba’s Table is now airing in over 128 countries, including the US where the franchise is broadcast to 60 million homes on The Cooking Channel.